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Pages – Empowercom http://empowercom.us Master Communicator Sun, 05 May 2013 23:14:28 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.4 Vita http://empowercom.us/vita/
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Sun, 05 May 2013 23:10:42 +0000 http://empowercom.us/?p=239 Self PortLynn Scarborough’s diverse media experience demonstrates the advantage of flexible communication skills. Ms. Scarborough’s career includes:  Broadcast Consultant for Television News, Communications Coach for Technology companies, Media Trainer, Public Relations, TV Producer, Speaker, Teacher and Author.

“Media Convergence” is the global trend and reflected in Ms. Scarborough’s expansive background.  The highlights include:

  • EmPowercom, specializing in TV News coaching, Strategic Business Communications Training ™, media training and presentation development for technology companies, Agile teams, news organizations, non profit and faith-based organizations.
  • In the 90’s, Lynn was considered the premiere trainer of Television Journalists with over 6,000 sessions, for more than two hundred news operations including CBS, ABC, CNN, and FOX.  Clients include: Catherine Crier, Gayle King, Debbie Norville, Isaiah Thomas, Hannah Storm, Sarah James, Terry Murphy, Carol Linn, Tony Dorsett, Blanquita Cullum, Lars Larson and Paula Zahn.
  • Communications coach and trainer for technology based companies, corporations, government and faith-based organizations: Capital One Auto Finance and G.S.A.
  • Media training for Fortune 500 Executives, politicians, and non-profits: Silicon Graphics, Chrysler, National Organization of Women Legislators (NOWL), Kellogg Foundation, Global Celebration for Women, Covenant Training Institute, A. Larry Ross PR, authors and athletes.
  • Producing, public relations and writing services including: MannaTech, The Brainy Baby Company, Breakthroughs in Health, Laub BioChem Inc., and ministries: Manna Relief Ministries, Christian Men’s Network, Youth for Christ and Somebody Cares, America.
  • Author of books and magazine articles, including: Talk Like Jesus, Change Your World with the SIMPLE Steps of the Master Communicator and upcoming Pegasus Principle, Reaching the Millennial Iconic-Media Generation.

     

    “Lynn’s coaching brought me to a new level. I have paid a whole lot more for a lot less.  I have sent colleagues to Lynn because I believe she is the best in the country.” Larry Korn, Consultant Attorney

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TV Coaching Page 2 http://empowercom.us/tv-coaching-page-2/
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Sun, 05 May 2013 22:47:09 +0000 http://empowercom.us/?p=225 Who Can Benefit from EmPowerCom One-on-one Coaching?

EmPowerCom’s training curriculum is based upon over two decades of work with Professional Communicators and from the analysis and study of Master Communicators. 

If you are going to be on camera – coaching can help you prepare.

If you are getting calls from news reporters – coaching can help you know what to say.

If you have a weak voice – we have training that will help put your best voice forward.

If you have never been on-camera  – we can get you ready before the interview.

If you are afraid of public speaking – we know how to turn fear into strength.

If you are a leader – master communicator training will enhance your impact.

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Talk Like Jesus Page 2 http://empowercom.us/talk-like-jesus-page-2/
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Sun, 05 May 2013 22:39:10 +0000 http://empowercom.us/?p=219
What Is a Master Communicator?
Imagine one who possesses the combined communication skills of Larry King, Steven Spielberg, Ted Koppel and Matthew Broderick. What a dynamic person that would be! Unbelievable, yes. Incredible, most assuredly. Impossible, no, but definitely rare.
When I imagine what the communication skills of Jesus, the Messiah, must have been like, the combined skills of these gifted Power Communicators provides only a starting point. These four men utilize different forums, but they all excel in their individual sector of influence. They have distinctly different communication strengths; put them together and you have a terrific compass that charts a range of communication styles.
Do Jesus’ communication techniques work in a media saturated world?
Jesus was a brilliant communicator and extraordinary teacher. This book endeavors to identify and reveal some of his secrets. Like a CAT scan to observe the hidden structures, this book evaluates the presentation style of Jesus of Nazareth with a modern media lens and through a professional TV media coach and corporate communications trainer’s twenty years of experience.
Jesus’ methods are explored and analyzed to find if they are relevant. Do his techniques have universal application? Will they work in our high tech, high-speed world? The answer is yes, amazingly well.
Communication Lessons
 Using my training as a professional media coach and communications consultant, I examine and find several key strategies, which make up the foundation upon which the communication principles of Jesus are built. These principles have been developed from years in the trenches of television newsrooms and decades of study. These suggestions have been honed in thousands of training sessions with anchors, reporters, politicians, sports stars, authors and business leaders.
Jesus – Master of the S.I.M.P.L.E.™ Method
 In evaluating Jesus’ methods of communication, there are six distinct techniques that he uses over and over again. His approach, message development, presentation, imagery and audience interaction reflect what we modern day consultants and media experts identify as the distinct principles and structure of classic communication theory. I have termed Jesus’ approach the “S.I.M.P.L.E Method,” which stands for the techniques of: Stories, Interaction, Multi-Track, Preparation, Love, and Execution.
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Talk Like Jesus http://empowercom.us/talk-like-jesus/
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Sun, 05 May 2013 06:59:50 +0000 http://empowercom.us/?p=187 Talk Like Jesus (2)

Jesus – Profile of the Master Communicator
 He is called Master by some and a Master Communicator by all. Born in a barn, raised in a ghetto and a common laborer by trade, Jesus spoke in obscurity, yet his message changed the world and continues to be repeated millions of times each day. Majesty aside, what did Jesus of Nazareth do to have such influence?

Jesus changed the paradigms of his world with simple stories. He used older truths to unravel the lies around him. Like a trumpet, his words shook the foundations with critical questions like, “Why?”

From many perspectives, his life was a paradox. He owned nothing but was the son of a king. He was simple and direct, but mysterious and unfathomable. Jesus was spiritual, but not religious. He lived in harmony with the law, but was not crushed by it. Jesus lived in total freedom, yet walked in total obedience. He was calm in the midst of storms and unwavering in his purpose.

Like all revolutionaries, Jesus dealt with the challenges of public life. What can we learn from the way he prepared his presentations, mentored his team, established boundaries and stayed on message (not sure what stayed on message means?, even when exhausted and in the face of death?

Jesus’ speeches were common yet classic, plain yet complex, simple yet revolutionary, childlike yet ageless, ordinary yet multifaceted, familiar yet unforgettable. His messages have been memorized, analyzed, dramatized and computerized. It is undeniable that Jesus’ words have power and depths of meaning waiting to be explored.

 

Continue Reading

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About http://empowercom.us/about/
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Lynn Wilford Scarborough is well known in the television new industry as a pioneer of media training and communications coaching.  Clients depend on her insights, cutting edge critiques, research based approach, creative energy and strategic business acumen that consistently provide immediate and long-term results.  Her sessions impart insider secrets and techniques used by professional broadcasters and Master Communicators.

Lynn provides customized television coaching, media training and seminars for business leaders, corporations, government agencies, high-tech companies, Agile/IT teams, non-profit and faith based organizations.

 

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