“Media Convergence” is the global trend and reflected in Ms. Scarborough’s expansive background.  The highlights include:

• EmPowercom, specializing in TV News coaching, Strategic Business Communications Training , media training and presentation development for technology companies, Agile teams, news organizations, non profit and faith-based organizations.
• In the 90’s, Lynn was considered the premiere trainer of Television Journalists with over 6,000 sessions, for more than two hundred news operations including CBS, ABC, CNN, and FOX.  Clients include: Catherine Crier, Gayle King, Debbie Norville, Isaiah Thomas, Hannah Storm, Sarah James, Terry Murphy, Carol Linn, Tony Dorsett, Blanquita Cullum, Lars Larson and Paula Zahn.
• Communications coach and trainer for technology based companies, corporations, government and faith-based organizations: Capital One Auto Finance and G.S.A.
• Media training for Fortune 500 Executives, politicians, and non-profits: Silicon Graphics, Chrysler, National Organization of Women Legislators (NOWL), Kellogg Foundation, Global Celebration for Women, Covenant Training Institute, A. Larry Ross PR, authors and athletes.
• Producing, public relations and writing services including: MannaTech, The Brainy Baby Company, Breakthroughs in Health, Laub BioChem Inc., and ministries: Manna Relief Ministries, Christian Men’s Network, Youth for Christ and Somebody Cares, America.
• Author of books and magazine articles, including: Talk Like Jesus, Change Your World with the SIMPLE Steps of the Master Communicator and upcoming Pegasus Principle, Reaching the Millennial Iconic-Media Generation.

   

  “Lynn’s coaching brought me to a new level. I have paid a whole lot more for a lot less.  I have sent colleagues to Lynn because I believe she is the best in the country.” Larry Korn, Consultant Attorney

EmPowerCom’s training curriculum is based upon over two decades of work with Professional Communicators and from the analysis and study of Master Communicators. 

If you are going to be on camera – coaching can help you prepare.

If you are getting calls from news reporters – coaching can help you know what to say.

If you have a weak voice – we have training that will help put your best voice forward.

If you have never been on-camera  – we can get you ready before the interview.

If you are afraid of public speaking – we know how to turn fear into strength.

If you are a leader – master communicator training will enhance your impact.

Jesus changed the paradigms of his world with simple stories. He used older truths to unravel the lies around him. Like a trumpet, his words shook the foundations with critical questions like, “Why?”

From many perspectives, his life was a paradox. He owned nothing but was the son of a king. He was simple and direct, but mysterious and unfathomable. Jesus was spiritual, but not religious. He lived in harmony with the law, but was not crushed by it. Jesus lived in total freedom, yet walked in total obedience. He was calm in the midst of storms and unwavering in his purpose.

Like all revolutionaries, Jesus dealt with the challenges of public life. What can we learn from the way he prepared his presentations, mentored his team, established boundaries and stayed on message (not sure what stayed on message means?, even when exhausted and in the face of death?

Jesus’ speeches were common yet classic, plain yet complex, simple yet revolutionary, childlike yet ageless, ordinary yet multifaceted, familiar yet unforgettable. His messages have been memorized, analyzed, dramatized and computerized. It is undeniable that Jesus’ words have power and depths of meaning waiting to be explored.

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Lynn Wilford Scarborough is well known in the television new industry as a pioneer of media training and communications coaching.  Clients depend on her insights, cutting edge critiques, research based approach, creative energy and strategic business acumen that consistently provide immediate and long-term results.  Her sessions impart insider secrets and techniques used by professional broadcasters and Master Communicators.

Lynn provides customized television coaching, media training and seminars for business leaders, corporations, government agencies, high-tech companies, Agile/IT teams, non-profit and faith based organizations.

Our goal is to Empower YOU!  For over two decades we have helped individuals from a broad range of businesses to strengthen their communication success.  Your success and communication effectiveness is our focus which is why our training is customized and creative.

Lynn Scarborough and EmPowerCom associates are dedicated to helping people succeed through Empowered Communication. Leaders are measured by their communication skills.  Learning to master communication requires skill and focus.

Welcome to the A.D.D. world, filled with millions of messages, intense tweets, designer ear-pods and instant messaging.  The flood of information makes it a challenge to be heard.  For decades, EmPowerCom has helped Journalists, business professionals and teams communicate more effectively and thrive in every situation, from news desk to interview, from YouTube to the Boardroom.

Our Philosophy:

Communication is the Alpha and Omega of relationships.  Communication is gift and critical tool that can forge out love or hate, truth or pain that impacts our lives.

Communication effectiveness comes from being ourselves.  It is important to be authentic and genuine.  Coaching provides a mirror that helps us identify our unique strengthens and how to minimize our weaknesses.

We all can improve.  No matter our level of communication experience or skill set, we call all improve; especially when we have the right attitude, focus and energy.

We grow best in a positive environment that is balanced with meaningful and specific guidance. A coaching environment should be a safe place where we can try and experiment without fear of judgment or failure.

Communication is a behavior pattern and skill.  Communication involves all parts of an individual and in order to change requires education, practice, feedback, reinforcement and application.   You can’t think skiing, you have to practice to teach the muscles what to do then with time skill is built.

The good news is that like a behavior pattern, communication can be improved and modified.  Some communication problems, like a poor hand shake, can be changed quickly.  Others, which are rooted in culture or personality style, take more time, focus and practice to see a change.  In the beginning stages, growth and change are uncomfortable which is why people begin to progress; but then fall back into the same behavior patterns.  That is why spaced repetition is imperative.  A series of classes – where people practice, get consistent feedback, and coached – is the best way to address root communication problems and help ensure long term results.

See how we put our philosophy into practice in our services and workshops. <link to Services and Workshops tab>

He who loves practice without theory is like the sailor who boards ship without a rudder and compass and never knows where he may cast.                                                                                                                                                                                                                                                                                                                                              

Leonardo DaVinci